High Tech Machinists:
Turning Shop Expertise into New Business
Website development, video production, and paid advertising.
Select a project to explore the work.
- Industry
- Manufacturing / Precision Machining
- Need
- A modern website, clearer capabilities, and advertising that reaches buyers looking for a manufacturing partner.
- Results
- $4.1 million in new business from website leads • 6:1 return on investment • More than four years of ongoing support
The Story
High Tech Machinists needed a modern website and advertising that could bring new work into its CNC machine shop. In 2022, we led the redesign and coordinated development around clearer capabilities and project inquiries.
We supported the new site with video production, advertising content, and an updated business profile. Paid search campaigns targeted buyers looking for “machine shop near me” and “CNC machining services,” with lead tracking connecting inquiries to new business. Ongoing reviews help focus campaigns on opportunities relevant to the shop.
Over more than four years, HTM has tracked $4.1 million in new business from website leads and a reported 6:1 ROI. We continue managing campaigns and advising on advertising investment to support profitable growth.
Selected work and results led by Greg Moores as Business Development & Marketing Manager at High Tech Machinists.
IN THEIR WORDS
The client’s perspective.
We run a machine shop. Having Moores Group take care of the website and advertising makes our lives easier. It’s one less thing we have to pull our attention away from the shop to handle.
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