MOORES GROUPSUCCESS STORIES
The Work.
The Impact.
Clearer services. New opportunities.
A clearer path from expertise to inquiry.
- Increase in inbound website leads
- 400%
Arc Analytics:
Turning Analytics Expertise into New Leads
Website development and SEO strategy supporting a 400% increase in inbound website leads.
MOORES GROUPSUCCESS STORIES
The Work.
Clear Expertise.
New Business.
Service Pages
Make Qlik, analytics, and consulting services easier to understand.
Industry Pages
Help healthcare, education, and government buyers find relevant expertise.
SEO & Reporting
Connect a focused content strategy with analytics and weekly reporting.
Select a project to explore the work.
- Industry
- Business Services | Data Analytics & Technology Consulting
- Need
- A modern website, clearer messaging, and a strategy to attract customers beyond its existing healthcare business.
- Results
- 400% increase in inbound website leads • Expanded industry and service pages • SEO content strategy • Analytics dashboard and weekly reporting
The Story
Arc Analytics needed to reach customers beyond its existing healthcare business. An outdated website, limited traffic, and unclear messaging made it harder for buyers to understand the Qlik consultancy’s services. The Charlotte-based team needed a clearer route to new business.
Moores Group clarified the offering and developed a new website with dedicated service and industry pages for healthcare, education, and government. We paired that work with an SEO content strategy, analytics dashboard, and weekly reporting to connect website activity with inbound opportunities.
The work has supported a reported 400% increase in inbound website leads.
IN THEIR WORDS
The client’s perspective.
Moores Group turned SEO and demand generation advice into a full website project. We were impressed by how the strategy became something we could actually use.
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